GonnaOrder helps build customer loyalty with two key features. First, a new user discount encourages first-time customers to make a purchase. Second, a loyalty scheme awards points based on spending, which can be redeemed for discounts on future orders.
On This Page
- Create New User Discount
- Activate New User Discount
- Deactivate or Delete New User Discount
- Enable the Loyalty Scheme
- How the Loyalty Scheme Works
- Delete the Loyalty Scheme
Create New User Discount
You can create a new user discount for the customers. To create a new user discount voucher, navigate Settings > Discount Vouchers and click Add New Discount Voucher.
For more information on how to add new discounts, refer to the Manage Discount Vouchers article.
Tip
If you have vouchers created earlier, from the dropdown list, select the vouchers and proceed.
Enter the following details in the Create Discount Voucher page.
- Voucher Code
- Type
- Discount
- Minimum Order Amount
- Availability Restrictions
Click Save once the details are entered.
Activate New User Discount
Gaining new customers can be challenging, especially in today’s highly competitive business environment. And that’s where the New User Discount feature comes in handy. As a store operator, you can activate the new user discount voucher to encourage new customers to buy from your store.
To enable a new user discount, navigate to Settings > Loyalty.
From the dropdown list, select the vouchers that you created from the Create Voucher Discounts section in the Manage Discount Vouchers article.
When you set this discount voucher, customers will be able to view it before they login. They will see the value of the voucher and the minimum order requirements.
When the customer’s first order reaches or exceeds the minimum order requirement, the discount can be applied by clicking the Apply button.
Deactivate or Delete New User Discount
You can deactivate a discount voucher when you do not want to offer it to customers.
To deactivate the new user discount, go to Settings > Loyalty . From the dropdown list, select please select.
Note: Deactivating the voucher does not delete it, rather it is hidden and can be re-selected from the dropdown list, whenever you want to re-activate it.
On the other hand, if you want to completely delete the new user discount voucher, go to Settings > Discount Vouchers and click the discount voucher you have set as the new user discount.
Scroll down to find the Delete button on the bottom right and click it to proceed.
Enable the Loyalty Scheme
As a store or restaurant owner, you can quickly activate the customer loyalty scheme to encourage repeat business. To enable the loyalty scheme, navigate to Settings > Loyalty and click Enable loyalty scheme.
Once you click the Enable loyalty scheme button, you will be required to input the Amount spent and Amount reward.
The amount spent is the amount that a customer needs to spend in your store to earn a reward whereas the amount reward is the amount that the customer will earn for reaching the target. So, if you set the amount spent at 50 Euros and the amount reward at 5 Euros, it means customers will get a discount of 5 Euros for every 50 Euros they spend on your store.
Click Save to activate the loyalty scheme.
How the Loyalty Scheme Works
The loyalty scheme allows customers to win loyalty points every time they spend in a store that has enabled the loyalty feature. When a customer places an order on the store’s website, they’re able to see if the store offers loyalty points even before they login or submit the order. Here are the steps to follow to earn loyalty points from a store:
First, select the items you want to buy from the menu and click Proceed.
Scroll down to the Your information please section to check whether the store offers loyalty points. Let’s assume our store offers 5 Euros for every 50 Euros you spend.
If it’s your first time ordering from that store, create an account using your social accounts (Google, Facebook, or Apple) or login with email. You will get a prompt notifying you that „You don’t have any loyalty points yet. Place your first order to start collecting!“
Assume you spend € 16 on your first order. This means that you will have collected 16 points out of the required 50 to earn a reward. At this point, you haven’t reached the target points required to earn a reward. Therefore, the amount you can redeem will be € 0.00.
The loyalty points accumulate for every order placed until you reach the target points. When the target is reached, you will earn the set reward, which will be automatically redeemed and deducted from the next order as a discount. Any points above the target points will start accumulating again.
In our scenario, if you spend € 45 on the next order (after spending € 16), you will have accumulated 61 points, which is more than the target points (50). This means that you will have earned a reward of € 5. The new balance points will be 11, which obtained by subtracting target points (50) from the accumulated points (61).
Note
Apart from customers earning loyalty points based on their spending, the store admin can manually edit customer loyalty points when necessary. See how the Update Customer Loyalty Points feature works.
Delete the Loyalty Scheme
If you no longer want to keep the loyalty scheme, you can delete it. This means that customers will not earn loyalty points based on the amount they spend on your store.
To delete your customer loyalty scheme, go to Settings > Loyalty and click Delete. Click OK from the pop that appears to confirm the deletion.
Points to Remember
- While you cannot undo the loyalty scheme after deleting it, you can Enable the Loyalty Scheme again in the future.
- If you have linked stores, you don’t need to set up the loyalty scheme for all child stores. Instead, enable the loyalty scheme on the parent store and then activate the Inherit vouchers and loyalty from parent store feature.
- You can enable both the new user discount and loyalty scheme at the same time to attract new customers and encourage repeat business among existing ones, fostering a stronger relationship and customer loyalty.
- Your customers can login and start collecting loyalty points, regardless of the delivery mode they select (table, pickup, or delivery).