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Boosting Sales With Schedule-Controlled Special Menus
A digital menu and ordering system gives you the flexibility to create and promote special day and time menus. You usually have different menus for lunch and dinner buy you could have special menus for each day of the week or year. This way, you can have a unique menu for each time and day that is special to you and your customers.
For your restaurant a big part of your menu is quite static and does not change depending on the time or day. Think of items, such as drinks or salads that you have always available for your customers. However some items may be chnaging for different times of the day or days of the week.
In a traditional way of working, you would need to write the specials on a whiteboard, communicate them via the waiter or print a different menu that you would attach to the main menu. When you have a QR menu and ordering system for your restaurant, you should leverage the benefit of not needing to have different menus, but instead use the technology to dynamically display the relevant items.
The benefit of having special menus for days, dates, and times of the day is that you will not have to constantly change the menu to display items that may not be part of the regular menu. For things that are repeated every day or week, you can let the system do the heavy work for you, by assigning schedules to different menu items. Such items will automatically appear or disappear from the current menu based on the set schedules and the time that the user has selected or the time the user is browsing your menu.
Additionally, special menus can help you reach a wide variety of customers, especially if you promote them through your marketing channels.
You can think about showing your customers a unique menu specially prepared for a particular time of the day. Say a lunch time menu, dinner menu, or Sunday brunch. And for this, you can create the respective schedules and associate the controlled items that are dynamic. Luckily, you can have it all in the hands of every customer without printing a single document or writing on a whiteboard. You can restrict a unique daily menu to appear on the menu at a particular time of the day.
Valentine’s Day and Christmas Day are some of the days that people consider special in a year, and your restaurant can make customers feel special by creating a special menu suited for such days. Therefore, the manager needs to create a menu for such a special day and ensure it does not mess up the regular menu.
For instance, Valentine’s Day or Mother’s Day are examples of special days. With the former, you can prepare special meals for lovers and the latter, a special dinner for mothers. You can use a schedule to ensure that Valentine’s Day meals and offers appear on the menu only on the 14th of February each year and not any other day. The same case applies to Mother’s Day special menu, where you control the date and the associated special items.
As a restaurant manager, you may set aside a single day of the week and choose to provide special offers – some of which do not need to be part of the regular menu. Say Burger Mondays, where you provide accompaniments for every burger ordered. Including such an offer in your menu can mess things up big time, but GonnaOrder makes it easy for you.
You can keep your regular menu and create a schedule for that special day. Afterwards, you would be able to create special store offers and associate them with the given schedule. Such offers only appear on the menu on the selected day of each week as guided by the schedule.
GonnaOrder controls your special day menus using schedules. In essence, the schedule dictates when the offers are inserted into the store menu.
Special menus offer versatility and can cater to the needs of a wide range of customers. Store managers can use special day menus along with marketing tools to reach more people. You will find them useful if you want to have a unique menu for a particular day of the week, a special day of the year, or an event.
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